Some users have recently had their accounts hijacked. It seems that the now defunct EVGA forums might have compromised your password there and seems many are using the same PW here. We would suggest you UPDATE YOUR PASSWORD and TURN ON 2FA for your account here to further secure it. None of the compromised accounts had 2FA turned on.
Once you have enabled 2FA, your account will be updated soon to show a badge, letting other members know that you use 2FA to protect your account. This should be beneficial for everyone that uses FSFT.
That's a high price, but I don't know the soil conditions in the area. if they would encounter lots of rock during the directional bore, it could increase the cost. That said, I would hire an independent contractor, and then resell usage of the cable back to Verizon.
I'm glad McDonalds didn't fork over a ton of money and have to put warning labels on hot coffee to say it's hot. Oh wait, they did. Welcome to the American legal system.
Look at the financial statements, specifically the profit margin. They aren't losing money providing you connectivity.
Companies exist to make money - not to better serve you. If better serving you equates to more profit, you win. If it doesn't, you lose. It really is that simple.